A Commitment to Kindness and Excellence
To Excel in Providing Opportunities and Resources That Improve the Lives of Those We Serve.
We are Responsible Servant Leaders
We Work Hard & Persist
We Grow
We are Kind
Leading with Expertise in Senior Living Management
Our team has experience working in most every state of the US.
Our Story: Two Decades of Growth and Care
including:
- Skilled Nursing & Rehabilitation
- Hospital SNF Management
- State & Federal - Immediate Jeopardy Management
- Long Term Care
- CCRCs
- Assisted Living
- Independent Living & 55+ Communities
- Remote MDS Management
People Who Make a Difference
At the heart of our organization lies a dedicated team of professionals who are more than just employees—they are the driving force behind our success. Each member of our team brings a unique blend of expertise, passion, and commitment, ensuring that we consistently deliver exceptional care and services. From leadership to frontline staff, every individual plays a crucial role in upholding our values and enhancing the lives of those we serve. We believe that our employees are our greatest asset, and it’s their unwavering dedication that forms the foundation of our achievements.
Steve Veluscek
Steve has over 20 years of industry experience and is a third generation owner/operator of Seniors Housing and Care facilities.
Steve’s formal experience in the industry began just out of high school with a construction crew building an assisted living facility in Oregon. Steve continued working in the industry while attending college.
Steve graduated from Southern Adventist University with a Bachelor of Science in Long-Term Healthcare Administration and served as a Licensed Nursing Home Administrator in the State of Colorado.
Prior to founding Frontline Management, Steve served as the Regional Director of Operations and later Director of Business Development for a small regional management company. In 2004 Steve founded Frontline Management which now manages a growing portfolio of Seniors Housing and Care facilities.
Adam Baker
Adam has over 30 years of experience in hospitality and senior living.
Prior to joining Frontline in 2017, Adam founded and was theChairman and CEO of Larkburger, a fast-casual better burger restaurant chain based in Colorado. He started the business in 2006, raised capital and grew the concept to 13 locations before exiting in 2016. Before launching Larkburger, Adam spent 15 years in hospitality operating and developing full service, upscale restaurants.
Adam earned his bachelor’s degree in economics from theUniversity of Massachusetts at Amherst and his MBA from the Daniels College ofBusiness at the University of Denver.
Robert Jones
Bob has over 35 years of experience in the senior living and health care industry.
Bob has been responsible for the operational oversight of nursing home, assisted living and independent living communities in California, Washington, Oregon, Minnesota, Montana, South Dakota, Nebraska, Wyoming, Colorado, New Mexico, Florida and Hawaii. Prior to joining Frontline Management, Bob served as Chief Operating Officer for a Colorado based long-term care organization.
Bob has been on the Board of Directors for the Colorado Health Care Association for nearly 20 years. He has also served on the State Committee for Medicaid reimbursement, the Board of Directors of the Colorado Foundation for Medical Care and the Board of Directors of the Colorado Culture Change Coalition.
Bob’s other multi-facility operations experience includes 7 years as the Mountain States Division Vice President for Life Care Centers of America, 5 years as Chief Operating Officer of the Minneapolis based Goodman Group, 10 years with Living Centers of America, and 5 years with Health Care and Retirement Corporation.
Bob received a Master’s Degree in Business Administration from Aquinas College in Grand Rapids, Michigan. He also obtained both a Bachelor’s Degree in Health Care Administration and an Associate’s Degree in Nursing from the University of South Dakota in Vermillion.
Dean Kiklis
Dean has over 30 years of corporate level experience in the long-term care industry.
Prior to joining Frontline Management, Dean served as Vice President of Business Development for Health Care Navigator, based in White Plains, New York. Dean was responsible for financial due diligence of facility acquisitions and financial asset management of acquired properties, including a 44-facility nursing home chain in the Southeast.
Prior to Health Care Navigator, Dean served as Vice President of Reimbursement for Sun Healthcare Group in Albuquerque, New Mexico where he shouldered bottom line responsibility for all aspects of Medicare and Medicaid reimbursement for over 150 skilled nursing facilities across the country.
From 1991 to 2000, Dean worked for Mariner Post-Acute Network. Dean began working for Mariner while it was a chain of 5 facilities based in Mystic, Connecticut and grew with the company until it was a 90-facility chain generating over $750 million in revenue. During that time, Dean served in capacities from Controller to Vice President of Reimbursement.
Dean received a Master’s Degree in Business Administration as well as a Bachelor of Science in Business Administration from Suffolk University in Boston, Massachusetts.
Heather Orback-Stratton
Heather has over 25 years of healthcare experience and has worked in acute, skilled and long term care as well as assisted and independent living environments.
Heather started her health care career as a Certified Nursing Assistant (CNA), and proceeded to become a Licensed Practical Nurse and later a Registered Nurse. Working her way up the healthcare career ladder, Heather has served as a Director of Nursing and a Licensed Nursing Home Administrator.
Heather has worked with Frontline since it was founded in 2004 and prior to becoming VP of Operations for Frontline she served as the Director of Clinical Operations. During her tenure, Heather has spearheaded the conversion of paper records to an electronic health record, and has played an active role in the clinical compliance and quality health care improvement initiatives within the company.Heather is a Registered Nurse, Licensed Nursing Home Administrator, and is RAC-CT certified.
Kelly Saracino
Kelly has worked in health care and senior living for over 30 years and in multi-state, multi-site sales marketing and public relations since 1999.
Kelly has a nursing background. Starting her career as a nursing assistant, she earned her LPN in 1990 and began working for a Colorado based company where she started as a floor nurse before being promoted to a charge nurse, MDS coordinator, and staff development coordinator. Kelly later transferred to a sales and marketing position within the organization and worked as a sales director and corporate recruiter. Kelly ended her 11-year tenure as the VP of Sales.
Kelly worked with Life Care Centers of America for eight years – for five years, she worked within the four-state Mountain States Division as the regional director of sales and marketing, and after accepting a promotion, she worked for three years at Life Care’s corporate headquarters in Cleveland, Tennessee where she focused on national census development efforts.
Kelly relocated back to Colorado in 2009 and worked as a public relations director for a Colorado based company where she directed the community sales and marketing initiatives within ten skilled care and three assisted living communities.
Prior to joining Frontline Management in October of 2013, Kelly was the regional sales and marketing director for Emeritus Senior Living and was responsible for the sales and marketing oversight of over 1,400 CCRC units and beds located in Illinois, Colorado, Utah, Oregon, Arizona, Texas and California.
Michelle Deegan
Michelle is a Registered Nurse with an extensive background and focus on clinical excellence, quality assurance, process improvement and quality of care within the skilled nursing and senior living continuum.
Prior to joining Frontline, Michelle worked with HCR-ManorCare as a regional nurse consultant in both Colorado and in Washington state. As a regional nurse consultant, Michelle provided multiple facilities with clinical oversight, pre-survey readiness, regulatory compliance and assisted with QAPI identification and development.
Michelle started her nursing career in 1997 at Memorial Hospital in Colorado Springs, Colorado, where she worked in acute care on the medical/surgical unit and specialized in stroke/pulmonary rehabilitation.
Her passion in skilled nursing and rehabilitation led her to join Sava Senior Care in 2010 as a Director of Nursing. During her time with Sava Senior Care, Michelle was assigned the responsibility of clinical system oversight, improvement of quality of care, and survey management within various facilities. She also worked as a Point Click Care (PCC) clinical specialist responsible for facilitating a successful roll-out of PCC nationwide and PCC clinical form configurations.
In 2015, Michelle joined Nexion Healthcare as the director of nursing where she led a dedicated nursing team to achieve significant improvement of their CMS 5-Star ratings. In this position, she directed and coordinated the development of new policies, procedures, and programs while leading efforts to achieve survey and regulatory compliance.
Michelle’s commitment to person-centered care drives a heightened focus of clinical efficiency that will result in quality patient outcomes. Through her experienced clinical leadership and support, Michelle strives to promote innovation and to motivate performance improvement.
Wendy Kramer
Wendy is an accomplished Human Resources professional with over 20 years of experience driving success in HR management and strategy. She has gained extensive expertise across industries including professional services, technology, construction and solar, excelling in both start-up environments and established organizations. Prior to joining Frontline in 2017, Wendy honed her HR skills while working at organizations such as Development Dimensions International (DDI), Automatic Data Processing (ADP), Richmond American Homes and Conergy.
Wendy specializes in building comprehensive HR frameworks and crafting policies and roadmaps that align with corporate objectives while ensuring compliance with federal and state legislation. Known for her strong organizational and analytical skills, she is highly skilled at resolving complex HR challenges while maintaining a focus on employee engagement and compliance.
Wendy graduated Summa Cum Laude from Golden Gate University (GGU) in San Francisco, CA, earning her Bachelor’s in Business Administration with an emphasis in Human Relations and was honored with the university’s Outstanding Graduate Award. She is also certified as a Senior Professional in Human Resources (SPHR).
Wendy is an active member of the Society for Human Resource Management (SHRM), Mile High SHRM, Boulder Area Human Resources Association (BAHRA), and the American Society for Healthcare Human Resources Administration (ASHHRA).
Julie Diehl
Bruce Odenthal
Bruce is a seasoned executive with over three decades of experience in post-acute and skill nursing facility leadership. Prior to joining Frontline Management, Bruce dedicated nearly 15 years to Vivage Quality Health Partners as the Senior Vice President of Operations. During his tenure, he spearheaded strategic initiatives, optimized operational efficiencies, and cultivated high-performing teams across a diverse portfolio of healthcare facilities in Lakewood, Colorado. Bruce began his long-term care career as a certified nursing assistant out of high school. From there a career path was chosen. He moved on to nursing and eventually a nursing home administrator. Bruce’s career includes a successful stint as the Regional Vice President of Operations for SunBridge, overseeing multi-state regions including Colorado, Wyoming, and Arizona. His expertise in regulatory compliance, financial management, and patient-centered care was pivotal in driving the organization’s success.
Kendra Coco
Kendra brings over 30 years of healthcare experience including DME billing, medical transcription, Nursing Home Administration, and extensive rehabilitation experience as a Regional Rehabilitation Director and Consultant. Over the last decade, Kendra has provided multi-site consultation in Clinical Reimbursement. She provides a clinical operational focus, utilizing her experiences as a licensed Physical Therapist and Nursing Home Administrator to empower interdisciplinary teams through educational and innovative growth opportunities. She is a Certified MDS Assessment Coordinator through Relias Academy as well as holds her RAC-CT, and Advanced RAC-CT with the American Association of Post Acute Care Nursing. She has served as an Advisory Committee member for PIMA and Concorde Physical Therapy Assistant program and sponsored several Physical Therapy and Physical Therapy Assistant students throughout her career. Kendra received her master's in science from the University of St. Augustine in Florida.
- Donna Carr, Project Manager
- Kyle Wilkinson, Accounting Manager
- Teresa Gallo, Accounting Manager
- Lino Cardenas, Senior Accountant
- Angelique Sabo, Staff Accountant
- Cherise Salas, Director of AR
- Naleka Vang, AR and Compliance Manager
- Brandi Ramirez, AR Billing Specialist
- Sarah McIntosh, AR Billing Specialist
- Rosemary Moua, AR Billing Specialist
- Valerie Hawkins, Billing Specialist
- Chris Kirkpatrick, Payroll Manager
- Kelly Oliver, AP Manager
- Mary Ellsworth, AP Specialist
- Lori Walker, Recruiter
- Julie Diehl, Regional Operations Director
- Angie Scott, RN, Regional Clinical Quality Assurance
- Jonna Hendrichs, Regional Business Development
- Lorrie Ruff, Executive Assistant
- Austin Parnell, RN
- Ashley Oubre, RN
- Stephanie Kurtz, RN
- Melissa French, RN